As 20-somethings in the real estate business for less than a year, in a time of fierce competition, it can be daunting. With broker support, a mentorship program and a collaborative, growth-oriented culture within our business, we are confident of succeeding today and into the future.
We find it essential to come to the office, talk to other agents and the broker, and be part of the story behind being a professional involved in the biggest investment in a person’s life. . Here are our thoughts on what can help young real estate professionals thrive.
Work with buyers and sellers
Crother: My day-to-day consists of coming into the office, prospecting and researching my computer, and spreading the word to my family and friends, and then their family and friends. Currently, I work with VA buyers who were introduced to me by my boyfriend. We submitted our offer, it was accepted but the closing was delayed.
Carrier: Like many sellers in today’s market, my clients must be in contract for their next home in California before we can close this one. A typical part of today’s market that has delayed the process.
Jackson: Explaining the market to today’s buyers and convincing them that they need to bid above the asking price to get a home is difficult and frustrating. Just recently I was able to secure a few ads from leads generated by OJO Laboratories. In one case, I have a buyer who is also a seller. He owns his house, so he was able to buy before he sold, which is much easier. Once he moves into the new house, we will list his house.
Lessons learned from my broker
Carrier: What we learned from Mike (C21 Signature Broker Michael Russell) is to take advantage of open houses for prospects as well. At a recent open house, I met buyers who I later learned also had a home for sale. I went to a registration appointment. We clicked and they signed a contract with me that night. Knowledge is power in this industry. Being with a caring brokerage and agents is the difference between immediate success and possible success.
Crother: Mike is awesome. Even before my license, he gave me time and attention that others would not have. When I started, I had an instructor who told me that without my licence, brokers wouldn’t take me seriously. I’m so glad I didn’t follow this instructor’s advice. Before I even got my license, I worked with my mentor on a few open houses, tours and home inspections. I got my feet wet and jumped after passing the Massachusetts Real Estate Licensing Exam.
I would suggest anyone interested in doing this as a career find a company that has a mentorship program. Ultimately, you impact someone’s life. I wouldn’t want to slow down the process or interrupt them. When I have a question, no matter how stupid, I have a mentor to answer all my questions and guide me in the right direction.
Jackson: The mentorship is huge. I have a friend who is moving to Florida and he wants to sell some real estate. I told him outright to go with a brokerage that is going to have mentors. You can read any book you want, but until you’ve fulfilled the contract, asked about endorsements and contingencies, and worked through those crazy bidding wars and list prices, you really don’t understand [the business].
Crother: You must be prepared to grind. There is a misconception that being a real estate agent is easy. It’s not. You must be ready to start working without income. Another misconception is that the profession offers complete flexibility. That’s not entirely true because there are a lot of things you need to invest time in to really be there for your customers. There’s inspection, appraisal, tours, open houses and more that you need to be there for. Ultimately, real estate is about self-discipline.
Madison Crothers, Shaunna Carreiro and Garrett Jackson work for CENTURY 21 Signature Properties in Massachusetts.
This column does not necessarily reflect the opinion of the editorial department of RealTrends and its owners.
To contact the author of this story:
Madison Crothers at [email protected]
Garrett Jackson at [email protected]
Shaunna Carreiro at [email protected]
To contact the editor responsible for this story:
Tracey Velt at [email protected]