Smart home technologies are revolutionizing real estate. According to a recent study, about 69% of US households having a smart home device. Of the 83 million households with smart devices, 22 million households have more than one smart home gadget.
Homeowners aren’t the only ones benefiting from smart home technologies. Real estate agents are also trying to capitalize on the emergence and development of this technology. They use it to improve their prospects in the competitive real estate space.
As a real estate agent, how can you leverage smart home technology in your exploits? This article will explore smart homes, as well as how smart home technologies can help you land more and better deals.
What is a smart home?
A smart home is a home with various internet-connected devices to monitor and manage it. Smart home technology allows homeowners to do more in less time. These devices include automatic lighting, smart blinds, water leak detectors, and more.
Automated homes are charming millennial buyers
Real estate agents are struggling to attract millennial homebuyers. However, this younger generation is increasingly fascinated by smart home technologies.
Statistics show that about 47% of millennials have one or more smart home appliances. They are the main drivers of smart home technology. As a result, millennials are more interested in renting or buying smart homes.
As a result, real estate agents now have an angle to charm the challenging millennial market segment.
Fully loaded smart homes sell out fast
According to a recent study, the average household spends about 60 days on market. Others may even take longer to sell depending on their condition, location and price.
However, smart home technology can dramatically reduce the time a property stays on the market.
Homebuyers don’t like installing these devices in their homes. They are more interested in homes pre-installed with smart devices.
The functionality of automated homes intrigues potential buyers. As soon as they experience it, they want a home with smart gadgets.
Real estate agents can adopt this technology to improve their business. Encouraging homeowners to install these devices on their properties will undoubtedly speed up home sales.
Since some landlords have yet to interact with this technology, a real estate agent should be familiar with it. They can suggest the type of technology that will help sell a property quickly.
Smart homes fetch higher prices
Smart home products can increase the value of a home. If you make sure the owner has upgraded their home with smart appliances, you can sell it for more.
Homebuyers are willing to pay more for homes with smart home technology. Part of the reason is that smart devices make homes safer and more efficient. The idea of giving a device a voice command to do something is irresistible to most consumers.
If you were looking for ways to boost home marketing, smart home technology will make a difference in your business.
Smart homes attract a variety of buyers
Competition in the real estate market makes it extremely difficult to attract potential clients. Smart home technology is gradually changing this trend.
If you’ve recently installed smart home products in a home you’re about to list, you’ll definitely attract a variety of buyers. Home buyers want a unique product. They are willing to spend their money on homes with upgraded features.
Homes equipped with smart home devices stand out in the market. When you list such a home, you can be sure buyers and more customers will show interest. Smart technology inspires consumers to change their minds.
For example, a client may come to you with a specific idea of what they want in a home. Once you show them the options available, they will tend to gravitate toward homes with the latest technology. These can include automatic lighting or state-of-the-art safety features.
Types of smart home technology
There is a wide range of smart home technologies that can transform an ordinary home into a modern residence. In this section, we are going to look at the latest smart home technologies.
Bluetooth shower speakers
Bluetooth shower speakers are a great selling point for millennials looking to buy a home. What is intriguing about this gadget is that it is powered by water flowing from the shower. Prospects who value their time in the shower might be interested in a home with this technology.
Every time you wake up, you spend a minute or two pulling your curtains to let light into your home. Smart blinds are smart home devices. They sense light and open automatically.
Smart blinds are devices that most buyers would appreciate. Pre-installing this in a house for sale will raise its profile in the market. It helps you capture your customers’ attention and close deals faster.
When it’s hot, most people rely on fans to cool the air. Running the fan manually is sometimes frustrating.
Smart fans are automatic. Once you have them installed, you can rely on them to sense the temperature in your home and readjust it accordingly. They are a great addition to homes in warmer regions.
Water leak and mold detectors
In addition to safety, buyers want to live in a healthy environment. For this reason, you can convince your partners to install water leak and mold detectors such as Wally in their homes.
They are smart devices capable of detecting mold growth, water leaks and changes in humidity. Homebuyers can rely on this technology to find water leaks and fix them before they become a health hazard.
A potential buyer with a mold allergy will see the value in such a smart device. This can allow you to build rapport with the customer and close the sale quickly.
Homes with old air conditioners mean users have to adjust the system based on temperature changes. Smart home devices like Aros ensure owners don’t do much. Instead, the device detects temperature changes and readjusts itself.
The best part is that owners can control this gadget through their smartphones. This air conditioner also monitors its energy consumption and generates a comprehensive report. As a result, homeowners can control their energy bills.
Moreover, these gadgets improve the comfort of a home. From a realtor’s perspective, it’s the kind of smart technology that’s worth installing in a home. Mentioning it in your ads can increase your chances of selling a home.
Digital water heaters
Homeowners want reliable water heating systems in their homes. If you can provide such solutions to your products, you will increase your chances of closing deals.
Heating systems such as Heatwork ensure that homeowners do not have to deal with lack of hot water, low pressure and leaks. During a home viewing, showing your potential clients how this system works can raise the profile of the property. This gives you an edge once you start negotiating home prices.
Keyless Security Systems
Although securing homes with a lock and key has been the norm, misplacing or losing keys is always a possibility. Apart from that, a malicious individual could duplicate keys to gain access to a house. Keyless security systems have become part of revered smart home technology.
According to research from HomeSafe.Org, consumers are more interested in home security systems. The study estimates that 37 million American households will have a home security system by 2023.
Smart locks are devices that alleviate the need for a key. Instead, owners can use their cell phones to let visitors into their homes. Extending invitations and withdrawing them is at your fingertips.
These security systems are invaluable in modern home environments. Plus, they provide an incredible selling point for real estate agents.
Smart lighting is a feature most homebuyers want. It incorporates various aspects such as automatic light bulbs. You walk into a room and the lights come on, they go off when you leave.
Another exciting aspect of smart lighting is wireless dimmers. Homeowners can change the color of their lighting to their liking. Plus, they can sync the lights to their favorite music.
Plus, you can schedule the smart lights to turn on whenever you want. It’s the kind of smart technology that can attract your potential customers and help you close the sale.
Smart home real estate is the future
Today’s homebuyers crave simple upgrades. They focus on smart devices that can add value and convenience to a household. Smart home technologies are the answer to many of their needs.
Smart home technology can mitigate hazards, anticipate maintenance needs, manage resources and prevent damage.
More importantly, the smart home for real estate exchange is a leading competitive advantage. In the years to come, almost everyone will want to live in a smart home.
Take advantage of smart home technologies
As a real estate agent, you can help homeowners sell their homes quickly. On the other hand, you can ensure that your clients get modern living spaces for their loved ones. Smart home technologies encompass everything the modern buyer wants in a household.
If you were looking for ways to gain a competitive advantage in the real estate market, advise your partners to invest in smart technologies. Visit this site or contact us to learn more about smart home technology.